A TRAINING SYSTEM DESIGNED TO
INCREASE YOUR SPEED AND VERTICAL JUMP
WHAT IS PLAY STRONG
Having been playing basketball since 6 years old, coach Adam founded Play Strong Performance not only for the love of the game, but most importantly, for the desire to help other players achieve their potential.
It's taken over 10 years of experimenting with all different types of training methods, deep research and being in the trenches every day coaching to develop a unique training system. It's custom designed for todays player and takes into consideration the physical and mental demands of the sport.
The training system was designed with one goal in mind and that is to build strength, speed and power. All attributes that any athlete require to play at a high level.
We believe performance training done in the right environment can ignite confidence in athletes. This is why we do what we do.
WHERE IT ALL STARTED
For six years Adam coached seven days a week, from 1-on-1s to group sessions, all in a home-based garage.
During this period, the training system we have in place now was refined through real-world experience.
Testing, adjusting, and learning what works for athletes balancing work, school, and heavy basketball loads.
Over the years, the system proved itself and the garage was no longer enough.
That's when the facility you know now was born!
Meet Your Coach
Adam Treffiletti
"Before coaching full-time, I took a different path. I completed a Bachelor of Construction Management, earned my builder’s licence, and worked in the building industry for nearly a decade alongside my father.
It was stable, but it wasn’t fulfilling.
All the while, I was drawn to training, performance and human movement.
I was studying, experimenting, and coaching on the side.
Eventually, I decided to make the shift.
After completing my Cert III and IV in Fitness in 2014 I worked in both performance and commercial gym environments, coaching a wide range of clients. But I always knew I wanted to specialise in basketball players."
I also completed my ASCA Level 1, but majority of my knowledge has come from my own
personal research and practical experience. I became addicted with human performance!
My love for the game:
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Played for Sutherland Sharks from U12 - mid-20's
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Played for Trinity Grammar from 2000 - 2004
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Played for Sutherland Sharks at ABA level (now NBL1)
"Whilst playing in high performing teams, I was undersized, but I could shoot.
If I’m honest though, my biggest limitation wasn’t ability, it was confidence. I often passed when I should have shot or attacked.
Looking back, I believe strength training would have changed that. Not just physically, but mentally. That’s a big part of why I coach today.
My own training journey mirrors what I teach.
I initially trained for aesthetics. But when I shifted my focus to performance, everything changed.
My body improved, but more importantly, so did my mindset.
That’s what I believe training should do.
Yes, we build strength.
Yes, we improve speed and vertical jump.
But ultimately, we build confidence.
Because when an athlete feels strong and capable, it shows in how they move, compete and carry themselves.
And that’s what it’s really about.
HEAR IT FROM THE ATHLETES
"Training with Adam has been a game changer for my NBL1 career.
He’s helped me get stronger, improve my vertical jump significantly, and keep my knees and body healthy throughout the season.
Adam always goes above and beyond to make sure I have everything I need to succeed, and I can’t thank him enough for his support and dedication."
Ngā mihi, Jonni
"After 6 years of training with Adam I can confidently say he is the BEST strength and conditioning coach in Sydney.
During this time I went from not being able to touch the rim to a 40 inch vertical.
He didn’t just help me with jumping but overall made me stronger, more athletic, more confident and mentally tougher.
I couldn’t recommend Adam enough."
Luca Mesiti
"Suffering a third successive ankle injury and being ruled out of the rep season I found Adam.
Adam's training got me strong and resilient.
From Adam's training I gained the confidence to play strong and I have gone on the be recruited into one of the most successful school programs in Australia and awarded defensive player of the year in the best U18 div one team in the Waratah NSW state league 2025.”
Kyi Heperi
"Adam is simply one of the best basketball and strength & conditioning coaches in the field. The progress I've made under his guidance has been tangible and consistent, which speaks directly to the quality of his programming.
As a physiotherapist myself with a strong foundation in human movement and performance, I can say with confidence that Adam's knowledge is exceptional. He adapts intelligently to each individual rather than applying a generic template, and the way he communicates the rationale behind his programming is something I genuinely learn from, session after session.
For anyone serious about their development as a basketball player or athlete, Adam is exactly the coach you want in your corner."
"I’ve trained with Coach A for 5 years now and there’s no one else I’d want guiding me.
He’s built me into a true athlete — stronger, more explosive, and resilient, always helping me come back better from injuries.
Nobody builds bounce and strength like him.”
Roman Stathis
"Adam is one of the best strength and conditioning coaches that I’ve ever worked with.
He has helped me tremendously this past year and a half to get back into professional football.
There’s so much that I needed to work on in order for me to perform at the highest level and he did just that. He has worked tirelessly to help me strengthen a lot of my weaknesses.
From when I started to where I am now, there’s been significant improvements. Adam has certainly increased my speed, jumping and overall athletic ability. He has also increased my mental strength and positive mindset through training. He’s helped me develop great training habits to improve nutrition.
Adam is a well experienced, high performance coach who I would greatly recommend to anyone."
Ruon Tongyik
"Best strength and conditioning coach in Sydney! Found Adam more than 5 years ago when he was documenting his own dunk journey as a 5ft11 basketball player. Since I’ve joined and trained 2-3 days per week with him, I’ve been able to increase my vertical jump from 24 inches to 35 inches. The growth is insane, staying injury free at 34 years old. Highly recommend!"
Mithuan Jay
